I am a Graphic Designer committed to delivering effective, exciting and engaging branding solutions. I have a real passion for quality design that effectively speaks to a variety of audiences.

After earning a Bachelor of Science in Marketing from the University of Texas at Dallas, I launched my career in digital marketing, focusing on leading email and social media campaigns. Over the past four years, I've expanded my expertise to include print, digital, web, and social media design, as well as developing in-house marketing collateral across various mediums.

Check out my portfolio to review some of my designs!

Hello,

  • Coordinated and ensured the quality of community-targeted marketing materials across three distinct branded divisions, maintaining consistency and alignment with strategic objectives

  • Provided ongoing support for digital kiosks and updated community site plans to deliver real-time customer-facing information.

  • Designed and executed a series of digital campaigns and division-specific promotions that increased company website traffic by 20% and improved click-through rates by 15%.

  • Optimized the company's design asset management system, implementing AI-powered tagging and search functionality, reducing asset retrieval time by 70% and saving the team an estimated 200 hours annually.

  • Led a cross-functional team to redesign the company's flagship product interface, increasing user engagement by 35% and boosting customer satisfaction scores by 20% within six months.

Experience

2023 - 2024 / Full Time
Graphic Designer
HistoryMaker Homes

  • Create and curate marketing materials, such as brochures, flyers, and email newsletters, ensuring brand consistency and adherence to marketing guidelines.

  • Use Canva, Adobe Illustrator and Photoshop to create graphics, edit images and modify design layouts.

  •  Collaborated with the marketing team to develop and execute digital marketing campaigns, resulting in a 20% increase in website traffic and a 12% growth in online sales.

  • Monitor social media analytics and prepare regular reports on key performance metrics, providing valuable insights for optimizing social media strategies.

  • Assisted in conducting market research to identify new target demographics and emerging trends, which informed the development of successful product launches.

2021 - 2023 / Freelance
Graphic Design Assistant
Faul Magic

  • Managed marketing calendar and relevant public relations media for 3 channels, including email and social.

  • Collaborated with the marketing team to develop blog posts, infographics, and other multimedia assets for online marketing purposes. 

  • Conducted A/B tests on email marketing campaigns to enhance open and click-through rates by 15%.

  • Implement and perform web enhancements and features based on User Testing results, driving an increase in organic traffic by 20% since Q2.

2020 - 2021 / Contract
Digital Marketing Assistant
Arteriors Home